In this free session for beginners, we will think about:
* who are the change makers that you want to influence?
* what qualitative data do you collect in your organisation already, that might help shape your argument?
* how could you sensitively use lived experience to emotionally connect your audience to your message?
* which external datasets might add weight to your local voice?
* which free/low cost tools and resources could your organisation make use of, to collect and visualise this data?